The CEO of CNN, Chris Licht, has been in the news lately and not in a good way.

Without getting into a lot of details here, the main issue revolves around trust – read more here if you’re interested.

Leadership Tip

To lead people successfully, leaders must continuously work at earning trust.

It has been said and proven by many, trust takes a long time to build and only a second to destroy.

To earn trust, fellow speaker, David Horsager, after many years of research developed the ‘8 – Pillars of Trust’. The Pillars are identified as:

1. Clarity – People trust the clear and mistrust the ambiguous.
2. Compassion – People put faith in those who care beyond themselves.
3. Character – People notice those who do what is right over what is easy.
4. Competency – People have confidence in those who stay fresh, relevant, & capable.
5. Commitment – People believe in those who stand through adversity.
6. Connection – People want to follow, buy from and be around friends.
7. Contribution – People immediately respond to results.
8. Consistency – People love to see the little things done consistently.

Follow these pillars and you will lead by example as you earn and build trust.