Strategic storytelling in business can be an incredibly powerful tool for leaders. However, it is often either underused, misused, or both.
Do you use stories from your experiences to share your wisdom? If yes, I encourage you to work toward being an even better storyteller. If no, you are missing an opportunity to greatly increase your influence across many channels.
Telling well-crafted stories from your heart will educate, inspire, and engage your employees, customers, and other stakeholders. But stories slapped together can come across as confusing and irrelevant. Warning: they could even put a dent in your credibility.
Develop and refine your effectiveness as a storyteller.
Maybe we as leaders overlook the power of storytelling because (1) we don’t think we have any stories to tell, (2) we don’t want to come across the wrong way, and/or (3) we feel we’re not good at storytelling, so we choose not to.
Whatever the reason (or excuse), it can be overcome with practice. In fact, in our inaugural “Live and Online Coaching Skills Training” course, we encourage every manager and business leader to learn how to tell inspiring stories. Our next course beginning in November does a deep dive into developing and refining storytelling skills. Watch for it.
In a recent episode of my Leadership and Learning Podcast, storytelling expert Doug Stevenson emphasized the importance of becoming effective at story telling. He provided tips, techniques, and suggestions on how you can elevate your storytelling. Be sure to listen to it on your favorite podcast platform or on our website here.
To receive a complimentary 30-minute consultation to discuss how Doug can help you become an even better storyteller, email deborah@DougStevenson.com with 30-minute Consult in the subject line. Deborah or Doug will get back to you to finalize a schedule.
Learn to enhance your leadership skills by telling well-crafted stories to educate, inspire, and engage your stakeholders strategically.